When setting up a new promotion, the administrator has the option to add a participation requirement. The requirement is an additional action or step that the user is requested to carry out in order to be able to participate in the promotion.
Until now, the available Requirements were: validating a code, uploading a purchase receipt, watching a video or completing other participation stages. An additional requirement has been uploaded to the platform, that of scanning a QR code to participate.
How does this requirement work?
In order to participate in the promotion, the user must find the QR code that leads to the promotion stage. This QR code can be printed on a poster, on a flyer, projected on a large screen or on a tablet. With this new participation requirement, it is implied that the users must physically visit the establishment or the company's stand at an event, since in order to participate in the promotion they are requested to scan the access QR code.
Note: The “Scan QR code” requirement can be set on promotions with one or multiple stages of participation.
How to set the requirement?
To add the participation requirement, go to the Promotion Editor Participation. There, under the "Requirements" Tab, select the "Scan a QR code" option:
The system automatically generates a QR code with the promotion link. In this section you will find the following options:
- Copy QR URL: Allows the administrator to generate their own QR externally, if desired. The new QR code you create must direct to the copied URL. This tool also allows you to carry out tests easily: using the URL, you will be redirected to the participation stage of the promotion, without having to scan the QR code from your mobile phone.
- Regenerate QR code: Allows you to replace and generate a new QR code.
- Download as PNG: Allows you to download the QR image in .PNG format to be able to prepare for launching and include it in printed material.
In addition, you can customize the text on the requirement screen to give a clue so that the user can easily find the QR, if it has been hidden in the brand's physical store, as well as upload a header image.
The confirmation screen after scanning the QR can also be customized, with your own texts and image.