Tutorial Games: Puzzle, Memory, Wordsearch and Hidden Objects

Do you want to give your audience the opportunity of a moment of fun and entertainment? We present to you the Easypromos Games: Puzzle, Wordsearch, Memory and Hidden Objects. A range of games that you can use to challenge your followers’ skills and stress resistance.

Types of games that you can create:

  1. Puzzle. Upload an image and the system will automatically create the puzzle pieces for the participants to solve.
  2. Wordsearch. Add the words that the users should find among the letters on the board.
  3. Memory. Upload the images and let the users find the matching pairs.
  4. Hidden Objects. Challenge the users to find the hidden objects in an image.

 

How to create the Games

 

Step 1. Create the promotion

1. Access the Easypromos Dashboard. Log in with your email address and password to manage and create your promotions.

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2. Click the ‘Create new promotion’ button to start setting it up.

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3. You'll see a list of available products. You can choose between the games that Easypromos offers you. In particular, in this tutorial we explain the following games:

  • Puzzle
  • Wordsearch
  • Memory
  • Hidden Objects

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4. As a next step, set up the following options:

  • Organizing brand. As a first step, you should select or create an organizing brand for your promotion. This organizing brand is independent of any social network and works as a folder within your Easypromos account, in order to help organize the promotions that you create.
  • Template version. Select which template you want to use to create your promotion: Basic, Premium or White Label.

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5. After clicking on "Continue" button, you'll get access to the promotion management page. This is where all the options for configuring the promotion are laid out. The most important sections are outlined below:

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  1. Header. This displays the title of the promotion, the platform you have chosen, and other relevant information such as the promotion ID. You'll also see your Promotion status in the small orange box. This indicates whether your promotion is Active, Draft or Old, as well as if it’s about to start. Once the promotion period has ended, this field will be marked in red, and you'll be able to decide how the expired link to the promotion will appear
  2. Link to the promotion. This is the URL that you should use for sharing and publicizing the promotion. (You can learn more about URLs for sharing here.) You'll also see the Copy link button. This automatically copies the URL for you to share.
  3. Activate Promotion button. When the promotion is ready to launch, click this button to activate it. You'll be taken to the activation page, where you can review your billing information before making the payment for the promotion.
  4. Side menu. All your promotion settings in one place.
  5. View tutorial. This tutorial guides you through creating and managing your promotion, step by step.
  6. Here you will find the following configuration options:
    1. Set the date and timezone for the promotion.
    2. You can set and change the default languages of the promotion.
    3. Finally, you can limit participation to one or more countries with the localization tool.
  7. Next steps: Practical suggestions for the creation and management of your campaign.

Note:  The promotion ID number is a unique identifier for each promotion. If you have any issues, use the promotion ID when you contact the Easypromos support team. This will make it easier for us to help you out.

 

Step 2. Create the Game

The next step is to create the game that you want to include in your promotion. To do so, you should access the Editor > Pages, where you will see the page corresponding to the kind of game you’ve chosen in Step 1.

Here we explain the details of each type of game that you can set up:

1. Puzzle

First, click on “Create game”:

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Then, click on the grey box in the pop-up that opens to upload the image that you want to turn into a puzzle. The recommended size is 800x800px.

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When you have uploaded the image, you will find the following configuration options:

 

1. Introduction message: This is the message that will be shown above the game board. You can use this text to give the users instructions if necessary.

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2. In the "Gameplay settings" tab, you will find the following options:

  • Level. Choose the difficulty level of the puzzle: Easy, Medium or Hard.
  • Show help. If you check this option, the system will show the complete image during a few seconds upon loading the board.
  • Time limit. You can establish a maximum time that you want to give the users to finish the puzzle (30 to 300 seconds).
  • Limit moves. You can establish a maximum amount of moves that the user gets to solve the puzzle (between 10 and 50).
  • The option "Allow users to try again".

3. Finally, in the Test the game tab, you can test the puzzle before publishing, and make changes if necessary.

2. Wordsearch

1. First, click on “Create game”:

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2. Now, a pop-up window will open where you should add the words that the users need to find among the letters on the board. You can add up to 15 words, and they should have minimum 2 characters:

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3. When you’ve added the words, you will find the following configuration options:

  • Introduction message: This is the message that will be shown above the game board. You can use this text to give the users instructions if necessary.
  • Words to search: Here you can see the words you’ve added in the previous step, add new words or remove if necessary.
  • Minimum number of columns that the game board will have (minimum 12, maximum 20).
  • Theme: can be light (by default) or dark.

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4. In the "Gameplay settings" tab, you will find the following options:

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  • Level. Choose the difficulty level of the puzzle: Easy, Medium or Hard.
  • Show words to find. You can check this option to show the words to find to give the participants hints on what to search for.
  • Time limit. You can establish a maximum time that you want to give the users to finish the puzzle (30 to 300 seconds).
  • Limit moves. You can establish a maximum amount of moves that the user gets to solve the puzzle (between 10 and 50).
  • The option "Allow users to try again".

5. Finally, in the "Test the game" tab, you can test the Wordsearch game before publishing, and make changes if necessary.

3. Memory

1. First, click on “Create game”:

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2. Next, upload the images to create the pairs of cards in the Memory game that the users need to find, one by one. You can upload a minimum of 3 images, and a maximum of 8. Recommended size: 250x250px.

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3. Now you will find the following configuration options:

  • Introduction message: This is the message that will be shown above the game board. You can use this text to give the users instructions if necessary.
  • Upload backflip image: You can upload an image for the reverse side of the cards.
  • Upload images: If you want to add more images to the game.
  • Images in game: Here you can see the images you’ve uploaded in the previous step, and delete if necessary.
  • Theme: can be light (by default) or dark.

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4. In the "Gameplay settings" tab, you will find the following options:

  • Time limit. You can establish a maximum time that you want to give the users to finish the puzzle (30 to 300 seconds).
  • Limit moves. You can establish a maximum amount of moves that the user gets to solve the puzzle (between 10 and 50).
  • The option "Allow users to try again".

5. Finally, in the Test the game tab, you can test the Memory game before publishing, and make changes if necessary.

4. Hidden Objects

1. First, click on “Create game”:

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2. Next, upload the image with the hidden objects that the users need to find. Recommended size: 800x800px.

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3. When you’ve uploaded the image, the next step is to mark where the hidden objects are in the image. To do so, you need to create what we call “search areas” which are where the user can click on the image to mark the hidden objects they’ve found.

To mark the hidden objects in the image, click on the image to create different clickable areas (these will not be visible to the participants):

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You can:

  • Add as many areas as you want.
  • While creating, you can edit the shape of each area and move it around. Once created, it’s only possible to edit the name of the area, and you can delete areas and create new ones.
  • Add a name to the area so users can identify what to search for in the image.

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4. Now you will find the following configuration options:

  • Introduction message: This is the message that will be shown above the game board. You can use this text to give the users instructions if necessary.
  • Areas: Here you can see the areas for the hidden areas you’ve created and add new ones if necessary.

5. In the "Gameplay settings" tab, you will find the following options:

  • Show objects to find. You can check this option to show the name of the area that you have created to give the participants hints on what to search for.
  • Time limit. You can establish a maximum time that you want to give the users to finish the puzzle (30 to 300 seconds).
  • Limit moves. You can establish a maximum amount of moves that the user gets to solve the puzzle (between 10 and 50).
  • The option "Allow users to try again".

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6. Finally, in the "Test the game" tab, you can test the Hidden Objects game before publishing, and make changes if necessary.

Manage scores

By default, the system will assign a score to the participants when they finish the game. The scoring system works like this:

1. For each correct move, the system will assign 100 points. The correct moves are considered:

  • Puzzle: Solving the whole puzzle
  • Memory: Each matching pair of cards
  • Wordsearch: Each word found
  • Hidden Objects: Each object found

2. If you’ve added time limit, the system will assign points for time remaining, 10 points for each remaining second.


Example: A user has solved the puzzle 15,7 seconds before the time limit. The user will get the following points: 100 points for completing the puzzle + 157 points for the remaining time.

 

Step 3. Customize text and images for each page

The platform comes with many features that are pre-set, based on the type of promotion you have selected.

Now let’s take a look at customizing text and images for the promotion, including colors and font settings.

1. Enter the promotion 'Editor'.

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2. Configure the text and images for each page of the promotion by going to Editor > Pages:

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A) Welcome

  • Change the title to one that identifies the strong points of your promotion. It’s a good idea to make this descriptive text as attractive to users as possible.
  • Configure the text for the page and upload an image to make it more attractive.
  • Customize the text in the Description to explain the mechanics of the game. Participants should be clear about what steps they must follow to participate. You can also customize the ‘Enter’ and ‘View entries’ buttons.

B) Entry form.

Add the fields that you want your participants to complete. You can customize the text and the page header image. In the Premium and White Label versions, you can configure the form with all the additional fields, drop down menus and checkboxes that you need. Find out more about setting up the entry form.

 

C) Thank you page.

  • Customize the page with a final image and a thank you text. Use the final image to give a more personalized aspect to the giveaway and remind users of the prize. You also have the option to create an extra button with an external link.
  • Encourage users to share. To the left of the first share button, there's a text that you can customize. Use this to encourage your participants to share the contest.

 

D) Ranking.

Additionally, you can publish the Ranking page to show the points achieved by the participants:

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E) Other options.

Additionally, you have the following additional features to customize the promotion pages: 

  • Customize the name of each section and the icon that identifies it within the promotion menu. For example, you can change the default name of the "Welcome" page to "Start".
  • Add new sections to the promotion menu for additional content. This new section can be set up in two different ways:
    • New page, for example, to present and explain the prizes of the promotion.
    • External link, to drive traffic to your website or microsite.

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Note: Learn how to customize the promotion menu in this tutorial.

 

Step 4. Create the prize

Once all pages of the promotion have been customized, the next step is to create the prize for the giveaway. You need to decide how you're going to award it and how it will be shown to registered users.

Easypromos provides a complete Prize and Winners Management system for the purpose. There are 4 different ways to award the prizes. For this type of promotion, we will select “Through Random Sweepstakes". You'll be able to select the winners of the prize with a random draw from among all the participants, or among a segment of participants. You can select participants with a filter based on any criterion you choose.

To create your "Random Draw" prize, follow this tutorial for all the available settings and customization options.

 

Step 5. Customize the design 

In the Design menu, you can customize the look & feel of your promotion to adapt it for your brand or product.

The "Design" section offers the following options:

  • Colors: Change the colors of texts and buttons in the promotion.
  • Typography: Select the font used for texts and buttons in the promotion.
  • Buttons: Set the style of the promotion buttons (outlined or solid).
  • Container: Completely customize the container by setting the style, opacity, height or position.
  • Background: Customize the background of the promotion with your own image or choice of colors. The background will be the same for all screens in the promotion.
  • CSS styles (White Label only): Use your own CSS styles to completely customize the template.

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Discover all the creative possibilities offered by our Design Module.

 

Step 6. Insert legal texts

In this section you can upload legal texts to display them in the promotion. Specifically you can upload the terms and conditions to explain all aspects of the promotion, contest or sweepstakes. Additionally you can also upload your privacy policy to explain how and for what purpose you will treat the data of the users that register in the promotion. It's also possible to upload your own Cookies policy.

To add the terms and conditions, go to the Editor > General > Legal content, where you will find the following sections:

  • Terms and conditions.
  • Privacy Policy. 
  • Cookie Policy.

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Note: Check here how to set up the consent of the legal texts of the promotion

 

Step 7. Configure My Networks and the promotion footer

The 'My networks' module enables you to totally customize the screen which the user sees before they finalize registration. For example, you can give them the option to click ‘Like’ on your Facebook Page. My Networks can be customized to connect with Facebook, as well as with Twitter, Instagram and Youtube accounts. Learn how to do that here.


To customize My Networks, go to Editor > General > My Networks:

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You can also customize the text in the promotion footer, or deactivate it if you don't want it. The text is displayed as a banner at the foot of each screen of the promotion.


To enable the promotion footer, go to Editor > General > Footer where you'll see the following options:

  • "Created by" field which will allow you to customize the name of the brand or company organizing the promotion.
  • Decide what elements you want to show in the promotion foot.

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Step 8. Customize viral content

This section is very important if you want the giveaway to go viral. The viral content is the message that will be shown whenever a participant shares the promotion with friends or invites others to the promotion. You can customize this share message, based on the social media participants use when they invite friends to the promotion and obtain recruits.

To customize the viral content of the promotion, go to Editor > General > Share:

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A) Generic:

Set up the generic contents of the promotion here:

  • Viral image: This is the image that will accompany the share text. For social network optimization, we suggest a size of 1200px by 630px. The same image will be shared on Facebook, Pinterest and Google+. If you don’t upload a specific image for this section, the main promotion image will be displayed when a participant shares the promotion.
  • Generic content: This is the viral text that will be shared on social media when the participant uses the share buttons on the main page, the entry form or the header. 

B) Recruitment.

This is the default content when users share to social networks from the final page. Learn how to configure it.

 

Step 9. Advanced settings

Go to Editor > Pages > Entry Form > Options to review the following options:

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Let's look at those options in a little more detail:

  • Max. users: Decide if you want to limit the promotion to a maximum number of participants. By default, there is no limit on the number of users who can participate in the contest.
  • Maximum entries per user: You can decide how many times the same user can participate. The default is one competition entry per user.
  • Enable premoderation: You can moderate your entries before they appear in the public gallery. 
  • Notification of new entrant: Enable this option if you want to receive an email every time a new participant registers for the promotion.
  • Disable autofocus in first form field. By default, the “Name” field in the entry form has the autofocus activated so that the participants can begin to write without having to click on the field first when the page loads. This option allows to disable this effect to avoid that the autofocus scrolls down the page, which is useful in promotions that have a big header image.
  • Anti-fraud options: Easypromos is serious about organizing top-quality contests. The platform contains a range of techniques and tools to minimize the impact of some participants' bad practices. Consult the options available.


Then go to the Editor> Pages> Form> Social Login. From here you can enable identification with Facebook and Instagram as a way to identify users and decide if you want it to be mandatory for the user to identify with one of these two social networks to participate.

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Step 10. Restrictions on promotion access

The application allows you to restrict access and limit the users who can participate in a promotion. Specifically, the platform offers you 2 forms of restriction:

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  • Age Restriction: Limit the promotion to users whose date of birth is higher than the one indicated by the administrator. This establishes a minimum age for participants. Learn how to enable age verification here.

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Step 11. Communicate with participants via the email platform

If you need to communicate with participants during or after the promotion, you can use this section to create, customize and send emails.

This tool is especially useful for giveaways. It enables you to configure automatic emails to contact participants:

  1. To thank participants for registering, inform them of when the contest will be held, and when the result will be made known.
  2. Send an email to the contest winners.
  3. Send an email to all participants, confirming that the promotion has ended and thanking them for their participation.

Learn how to create an email with the platform to communicate with participants and increase your promotion's viral reach. 

Important! The email platform includes the ‘smart tags’ feature. This enables you to configure customized emails. The ‘smart tag’ {{user_recruiting_url}} will be substituted by the recruitment URL of each participant when you send the email.

 

Step 12. Preview the promotion

You can preview how the active promotion will be displayed. To do this, go to the "Preview" button in the header of the promotion Editor.

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Bear in mind that the preview is just to see what the promotion will look like. It is not a functional test. That’s why you can go to the next page without filling in your data, for example. To test the functional recruitment process of the promotion, you will have to activate it. You can protect the promotion with a password in order to test it privately. We explain how to do this here. 

 

Step 13. Activate the promotion

Once you have configured all aspects of the promotion, you can activate it and make payments from the management page. Find more information here.

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Step 14. Publish the promotion

Now your promotion is active - but your users can't participate unless you publish the web address! When you created the contest, a microsite was created to display the promotion, with a unique URL. The URL is the main link to the promotion.

By default, this main link leads to the welcome page of the microsite, but you can change this. You can additionally publish the promotion on a Facebook Page, or embed it in your blog or website. You can control where you wish to publish the promotion via “Buzz”. You can find all the information about this step here.

 

Step 15. Share the promotion

It’s important to share and publicize the promotion on a range of different channels. Always use the main link to the promotion. Other links may not be compatible with a full range of devices.

You can share in the following ways:

  • With the direct link to the promotion.
  • With the ‘share’ button on Facebook, Twitter and Pinterest.
  • Use Facebook Ads to give more visibility to the promotion. One of the most effective ways to improve the visibility of the promotion is through the Facebook advertising service, which will allow you to create an advertisement to promote the contest and generate traffic to the promotion. To do this, you must access the Facebook advertisers page and create an advertisement to promote the contest. 
  • Making your promotion a Featured promotion. This adds your campaign to Easypromos' own list of highlighted promotions. Featuring a promotion has an additional cost per day of the campaign. If you’d like to create a highlighted campaign, consult this tutorial.

We also recommend reading these articles for extra tips:

 

Step 16. Manage the active promotion

While the promotion is active, you can monitor and manage competition entries from the management page. Just click on the "Participants" section in the menu on the left side. You can also access the entries list from the “Statistics” section:

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In the "Participants" section, you can see information about all the participants and download it to Excel.

Note: Information about participants will still be available after the promotion has finished.

 

Step 17. Check the promotion statistics

Access the ‘Statistics’ section to find out how participation is developing, and how users are interacting with the application. This information will be available as soon as the first entry is made, until after the promotion has finished. Learn more about the information available in this section.

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Step 18. Activate the final giveaway

When the participation period ends, it's time to assign prizes to the winners. In the “Sweepstakes” app, you've created a prize with “Through Random Sweepstakes” assignment. This means that when the promotion ends, we can use the Sweepstakes tool to select the winners. You can run the contest between all participants, or within a segment of participants.

To do this, go to the “Winners” section of the menu, on the left-hand side of the main promotion management page:

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In this section, you'll see the prize that you've created for your promotion, together with the tools to manage it. Here you can:

  1. Activate the giveaway to assign the prize to the winner.
  2. Publish the prize winners on the prizes page.
  3. Share the result on your social media channels.

Follow this tutorial for a step-by-step guide through the process of running the contest and assigning prizes to the winners.

When you have selected the winners, you can use the email platform to communicate with them about their prizes, and to thank all participants for joining in.

 

Step 19. Finishing up the promotion

The end of a promotion is controlled by the dates you set in the promotion Editor. When the "End of publication date" is passed, the promotion changes from active status to expired status. By default, the promotion is unpublished and is no longer visible. If users click the promotion URL, a screen with the message "promotion expired" will be displayed.

As administrator of the contest, you can edit the content of the "promotion expired" screen. For example, you could edit it to display the winners of the promotion, or keep the contest gallery visible. You can even republish the promotion so that it's visible again.

In this link, we explain your options once the promotion is finished.

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