Once the promotion is activated, the organiser has different tools to share it and publish it through the different company channels so that it reaches its audience, either by sharing the promotion microsite link on social networks and/or newsletter, or embedding it as a widget on the brand own web page or Blog.
Among the available posting options, the organiser can also post the promotion as a tab on a Facebook page. However, as of Monday, March 7, this option will no longer be available as a publication resource, since it has been decided to eliminate the functionality of publishing the promotion as a Facebook tab.
The reason for the elimination is the incompatibility with mobile devices, the decrease in visibility, and the limitations, restrictions and incidents of Facebook.
Check out this tutorial to find tips and recommendations of the best practices to get your promotion to reach its targeted audience.