The end of a promotion is controlled through the dates of the promotion set up in the Editor. You can set up the dates by going to Editor > General > Dates.
For the end of the promotion three different dates must be considered:
End of publication date: When this date is reached the promotion status changes from active to expired and the promotion is unpublished by default. This means that the promotion link shows a blank page with a message that reads "promotion expired". The administrator can edit this message or even republish the promotion. See "Manage the visualization of a promotion that has expired".
- End of entry date: This date must always be less than or equal to the end of publication date. If the promotion has reached the end of entry date but not yet the end of publication date, the promotion will be active and will remain public, but the entry form will be closed to new entrants. The promotion will show a "closed" message on the Welcome page. Note: If the Welcome page is unpublished the promotion will show the message of "promotion expired".
End of voting date: This date must always be less than or equal to the ond of publication date. If the promotion has reached the end of voting date but not yet the end of publication date, the promotion will be active and will remain public, but the voting will be closed in the public gallery of participants. The promotion will show a "voting closed" in the Gallery page.
Manage the visualization of a finished and expired promotion
By default, once the 'End of publication date' has been reached, the promotion is unpublished and is no longer visible.
From the promotion management page, the administrator has the following options to manage the visualization of the expired promotion:
1. Show Expired promotion page. It is the default behavior. Users visiting the promotion URL will see a blank screen with the message "The promotion has expired". You can edit this message by going to Editor > Pages > Expired.
2. Show Winners page. This option appears when the winners page is published. You can lead your promotion visitors to directly check the winners.
Note: This option is limited to 1 month maximum from the expiration date of the promotion.
3. Redirect to URL. Use this option if you prefer to redirect to an external web those users who visit the promotion URL when it is already finished. It will allow you to write the URL domain and users will be redirected there.