To receive more information and follow the traffic on the promotion landing page, you can integrate your Premium or White Label promotion with Google Analytics, by following the simple steps shown in this tutorial.

The integration with Google Analytics allows you to choose what type of tracking you want to do, and you can choose between:

1. Google Analytics 4

2. Google Tag Manager

Below, you can find the step-by-step to configure the integration, depending on the tracking type selected.

1. Google Analytics 4

1. Log in or create your account in Google Analytics.

2. Access the "Admin" section - which you will find at the bottom left of your page- and click on "Create Property".

3. Under "Business objectives" select "Generate leads".

4. Next, as the data collection source, select "Web".

5. Next, in the "Website URL" field, enter the URL of the promotion (for example https://a.cstmapp.com/p/955035) and enter a name to create the flow.

6. Copy the G Measurement ID.

7. Go to the Integrations section of your promotion > Google Analytics and enter in the field the G measurement ID you copied in the previous step. The format should be the following: "G-123ABC456D".

You can see the steps in the following video:

2. Google Tag Manager

1. Log in or create your account in Google Tag Manager.

2. Once the account is created, click "Administrator".

3. You will find the installation code at the top right.  

The code format should be the following: "GTM-XXXXXXX".

You can see the steps in the following video:

Advanced: To condition the Google Analytics or Google tag manager integration to the consent of the cookie policy, use the Tracking pixels functionality.

This way, Google Analytics or Google Tag manager tracking will only be enabled once the user has accepted the cookie policy.