The "Instant Win" application will allow you to distribute prizes immediately among your followers. Users will play to try their luck and will instantly find out if they have won any of the prizes.

The content of the tutorial is as follows:

1. General description

2. How is the participation flow of the user

3. Create the promotion

4. Create the prizes of the promotion

5. Schedule the prize assignment

6. General settings of the promotion

7. Define a message to non-winners

8. Customize the design and finish the settings

9. Manage and publish the contest winners

3. Create the promotion

4. Create the prizes of the promotion

5. Schedule the prize assignment

Now you've created your prizes, the next step is to define the Instant Win moments. This means scheduling when prizes are awarded with the Instant Win feature. You'll need to set a date and time to award each prize.

Follow the steps below:

1. Go to Editor > Tools > Instant Win. First, enable the system by checking the button "Enable tool":

2. Now let's take a look at all your options in this section:

1. 1. 1. Calendar / List tabs: View a list of scheduled Instant Win moments in list format (default) or calendar.
      2. Add Instant Win: Will allow you to create and schedule the “Instant Wins” for each type of prize you have created.
      3. Option "Enable void prizes": Allows that if no user has entered the promotion at the exact moment that coincides with one of the programmed prizes, the prize will be considered as null and not distributed. 
      4. Filter prizes. You can view the following information:
         • Name of the prize.
         • Total number of prize units.
         • Number of scheduled Instant Win moments.  
         

In the example above, there are two different types of prize: “Free course” (15 units) and “Batch of books” (25 units). The 0 indicates that no Instant Win moments have been scheduled for either prize.

3. Click on “Add Instant Win” to begin scheduling winning moments for each prize. A pop-up will appear with the following options:

1. Select the prize: Choose which prize to schedule.
2. How many prizes do you want to create? Select how many Instant Win moments this prize will have. You can schedule all the Instant Win moments for the same time, or give each one a specific time and date.
3. Date: Select the period of time during which you want the Instant Win moments to be distributed. If you have not edited the moments individually, the system will schedule winning moments randomly within these dates.

4. When you have configured these options, click “Save”. You can see scheduled instant wins in the calendar:

5. If you have created multiple prizes, you should repeat the same steps to schedule more instant win moments. Click on the “Add Instant Win” button again. You'll be able to see which prizes still need to be scheduled:

When you have scheduled Instant Win moments for all the prizes, check the overall distribution of prizes throughout the promotion. You can change the date and time of each Instant Win moment, for example, if too many of them occur on the same day. You can choose to “edit” or “delete”:

Once the instant wins have been scheduled, you can generate a certificate that includes a list of the generated instant wins, where the following information is specified:

• All instant wins generated in the promotion with its associated prize.
• If the prize has already been assigned, the name of the winning user and the unique identifier of the user's entry are included.

The date, hour, minute and second of each instant win are expressed in 24h format and in the CEST time zone.

Additionally, once the promotion has finished, you can also export a list of the instant wins assigned to the different winners of the promotion.

Note: These two documents are only available to download once the promotion has been activated.

6. General settings of the promotion

Next, you can configure the number of participations and the frequency of participation, as well as how you want users to identify themselves to participate.

To do this, as a first step, access the "Participation" tab, where you'll see that the participation mechanic of the "Instant Win" promotion has been automatically created, called "Check in", which consists of a direct participation mechanic.

As a first step, click on the pencil icon to configure the participation properties:

Then you will find the following configuration tabs:

1. Options: From this section you can configure the number of times that users can try their luck at the Instant Win, as well as the frequency of participation. In addition, you can also check the box "If giving direct prizes on participating, users can only win one prize", which allows you to configure that the same participant can only win 1 prize.

2. Segments: The User Segments allow you to apply labels to the participants of the promotions to make groups of users. You can create several user segments in order to group them according to the criteria you need. In this way, you will be able to apply specific actions to the created user segments. Learn how the User Segments system works in this tutorial.

3. Requirements: Optionally, in the "Requirements" section, you can request an additional action from the user before participating. The available requirements are: validate a code, upload a purchase receipt, watch a video, scan a QR code or complete other stages of participation. Learn more about requirements here.

4. Instant Win configuration. The Instant Win participation is a screen that will appear to the user after submitting the registration form and just before discovering whether or not they have won an award. This screen is specified with a "Continue" button to access the result of the award allocation or it can also be configured as a progress bar that automatically redirects the user after 3 seconds.

In this tab you will find all the options to customize and configure the mechanics of the Instant Win participation:

• Image: By default, it comes with an animated GIF that simulates the process of registering the user's participation, as a previous step before discovering if it is one of the winners.
• Description: You can customize the text that will be shown on this previous screen.
• Option "How do you want the transition to be?": It allows you to configure the transition to the screen where the user will discover if he has been the winner. This transition can be:
  • Automatic redirection: The user will be automatically redirected to the next screen after 3 seconds.
  • By clicking a button: You can customize the text of the button that will take the user to the next screen.

7. Define a message to non-winners

In an Instant Win competition, there's always the chance that a user will complete registration and not win a prize. By default, these users are taken to a page which thanks them for participating - the same page which winners see, after the pop-up announcing their prize.

But you can customize the thank you page with a special message for non-winners. Show them them that their participation is valued, and encourage them to try their luck again!

To customize the message to non-winners, follow these steps:

1. Go to Editor > Pages > Thank you > Non-winner message.
2. Check the box “Do you want to configure a non-winners message?”
3. Customize the message with the following options:
   • Upload media. You can display an image of your choice alongside the message. We recommend dimensions of 810x160px.
   • Message. Use this to thank users for their participation. Remind them that they can try their luck again, if you have set up the promotion to allow multiple entries.

Note: This content will replace the "Thank you message" and the header image for users who have not won a prize.

Here you can see how a non-winners message is displayed: 

8. Customize the design and finish the settings

Once you have configured the Instant Win promotion, the next step is to finish the configuration of the other options of the promotion, such as customizing the design template with your own colors and texts, introducing the legal bases, the viral content settings, etc.Check the tutorial to finish the configuration and customization of your promotion.

9. Manage and publish the contest winners

Go to Editor > Tools > Instant Win to verify how prizes have been assigned. You can view each day's winners in the Calendar, as well as in the list of prizes:

In addition, you have the possibility to publicly show the winners of each of the prizes. To do this, you must access the Editor > Pages > Winners section, where you can present with an image the different prizes that you plan to assign, and the system will publish the names of the winners of each award:

Check out this tutorial to discover all the options to publish your winners.